Lovestruck Review

Bottom line

The only reason why we can’t give it 5 stars is because the community outside London is limited compared to other dating sites.

Unlike others, doesn’t run ads and offers a simple and effective site. It’s obvious the focus is where it should be, members finding love online.

The site is keeps it simple and straight to the point, making members interactions smooth and a pleasurable experience. One you won’t fault. No wonder they won several online dating awards in 2014 (more on than later).

Try it for free and you can start searching for your perfect matches.

Who is it for?

If you’re a professional working in or around London then Lovestruck is a great dating site for you.

Among the community you’ll find mostly over 30’s committed to find the special one or to meet someone in or around London.

There’s no age ceiling on this site, if you’re over 50’s you’ll still have plenty to choose from. Just don’t expect to see many members in their early 20’s around.

How does it work?

This site is all about simplicity. It’s really easy to search and start a conversation.

Like most dating sites, you’ll find options to favourite members, send winks and messages. But not much more than that. And we see this as a massive positive, making communication between members simple and straight forward.

Sticking to the traditional messaging is marvellous as Lovestruck uses messaging feed feature to update on new messages.

The feed means you don’t see a new entry on the messages each time the same member sends you a new message, instead you see an update on the messages you already have. This makes following up on messages really simple and easy.

They also run events in London and if you like to go out and meet singles in person, you should definitely join one of their events. You can share a fun night out in London with over 500 other singles.

Mobile app

Just like the site, the mobile app is easy and simple to use.

On the mobile app you won’t find any fancy stuff, it’s just a great app to keep in touch, search or start messaging members.


Top community around London. It’s not a huge community when compared to (largest community you can find), but we can say it’s more focused and less competitive.

Unlike sites with very large communities where you have to compete for attention and ‘hunt’ for someone to have a good chat with, here you’ll find less is better.

This is a community mostly looking for romance and love in the city. Focused and friendly you won’t have trouble finding someone to talk to and share more of yourself.

What you get for free?

You can subscribe for free and setup your account in 5 quick and easy steps. With the free service you only get to use the search and look at profiles. The only free interactions are winks and adding someone as your favourite.

What you get for free is pretty in line with what most premium online dating sites offer. You won’t find love or enjoy a full online dating experience without paying, but at least you can start looking and see what you’ll get from the full membership.

Here’s a list of the free features:

  • Add profile info and up to 4 photos
  • Set your privacy level
  • Search and browse all profiles
  • Wink and add as favourite

We suggest you don’t go crazy with winks as this can be an annoyance and leave you with less chances to succeed in communication later.

Should you pay?

In one word, yes.

If you’re in or around London and looking for romance, this is a great site for you and one you should pay for.

Once you pay you’ll have full access to one the finest online dating communities in London.

Here’s what you get with a paid subscription:

  • Send and receive unlimited messages
  • Add up to 8 photos (in total)
  • See who added you as favourite
  • See who winks at you
  • Receive e-mail notifications with your matches
  • Join events

How much will you pay?

1 month subscription – £29.99

3 months subscription – £19.99 per month, save 33%

6 months subscription – £12.99 per month, save 56%

We recommend the 3 months subscription. It will give you enough time to explore and enjoy whilst having big savings over the single month subscription.

In case you’re the kind of person who prefers going slow and take your time to find that special someone, the 6 months subscription will fit you well and give you the biggest savings.

What we like the most

  • Top community around London, ideal for someone working in the big city
  • The simplicity of the site and the app. Making it quick and easy to use and connect with other members
  • The use of message feed. This allows to follow messaging exchange without any trouble.

What we like the least

  • Image browsing and sizes. When browsing album’s with different photos sizes, the experience can be a bit fiddly.
  • Lack of advanced search options. There is an advanced search, but the list of filters isn’t that long.

None of these points is enough to detract you from a great online dating experience. There’s an amazing value for your money.

Things you should know

Like most dating sites, after paying for a subscription you’ll be on auto renewal at the end of the term, meaning you’ll be charged for the same duration as initially selected.

In order to cancel this auto renew, you need to send an email to [email protected] at least 2 working days prior to the end of your subscription. Your e-mail must be sent from the e-mail account you use on account and you need to mention your username.

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